Best CBD Oil & How To Shop For CBD

Cbd Oil For Wellness

It’s official — CBD oil is mainstream now. About a quarter of Americans have used it for reasons like pain, sleep, and anxiety management.

But there are tons of CBD oils out there. So it’s tough to figure out which CBD oil is the best.

That’s why we put together a guide on how to shop for CBD, so you can choose the one that’s right for you. Here’s a quick glance at what’s inside:

  • What is the best CBD oil in 2022?
  • What CBD companies can you trust?
  • What are the different CBD oil strength percentages?
  • Are there any successful Consumer Reports on CBD oil?

What Is The Best Cbd Oil In 2023?

Fundamentally, the best CBD oil is one that’s made with the highest quality ingredients, taken in a way that you’re comfortable with.

Some people prefer dropping CBD oil in their morning coffee or in tea throughout the day. Others prefer applying one to two droppers under the tongue right after each meal. No matter how you take it or how much you take, it’s important you know what’s in it.

Pure CBD oil made with high-quality CBD and organic carrier oil is worth the price. That’s because you get all the good stuff from the plant, like terpenes, minor cannabinoids, flavonoids, and polyphenols, without all the possible negatives, like metals or contaminants.

What is the current price of CBD oil? The price of CBD products depends on many factors, but two of the biggest are concentration (or potency) and quality. The stronger and higher the quality of CBD oil is, the higher the price will be.

On the low end, CBD oil may cost around $0.04 per mg, while premium oils may run up to $3 per mg. Things like bottle size, extraction methods, and testing may also impact how much you pay.  Low-cost CBD products often conceal the source, age and quality of the original plant material.

What Cbd Companies Can You Trust?

Whether you’re new to CBD oil or were one of the first pioneers, you want to feel confident in the products you buy. We recommend only going with brands you trust. To make things easier, here’s a criteria checklist when scoping out new CBD companies:

#1: Ingredients

CBD oil in its purest form is CBD mixed with carrier oil. Sometimes brands introduce other ingredients into the mix (and that’s not necessarily a bad thing). It’s important you check the list of ingredients before ingesting.

Things like artificial sweeteners, dyes, and fragrances can make their way into a bottle of CBD oil. If you’re like us, you want to know exactly what you’re putting in your body.

Skip all those “extras” and instead opt for products with a simple ingredient list. Check for things like organic carrier oils. For this reason, Acknowledge uses only organic safflower oil in all our tinctures.

Also, be sure to ask what kind of CBD is in the oil. Is it an isolate, full-spectrum, or broad-spectrum?

CBD isolate is a type of refined CBD.

CBD isolate is a type of refined CBD. It is made by stripping all other compounds, including minor cannabinoids,  terpenes, and flavonoids, from hemp extract to produce a crystalline solid or powder that is 99% CBD.   Some brands grind isolate down into a fine powder and then incorporate it into their products.

Full-spectrum CBD includes other compounds found in cannabis, including a small percentage of THC. Full-spectrum CBD oils can only contain up to 0.3% of THC. But check the bottle or label anyway before ingesting.

Broad-spectrum CBD is closely related to full-spectrum, however, the cannabinoid THC has been removed. It still contains all other cannabis compounds like cannabinoids and terpenes. This is a good option for those wanting the benefits of CBD but needs to stay compliant for any workplace testing.

Some people want the THC; others don’t. Either way, check bottles, labels, and certificates of analysis for ingredient lists to make sure you know exactly what you’re about to ingest.

#2: Quality

Now that you know what’s in a bottle of CBD oil, it’s time to find out how pure those ingredients are. 

We recommend products made with organically grown strains and minimal processing. This delivers a fragrant product rich in terpenes, healthy fats, and cannabinoids. Some CBD products add flavoring to cover the taste of hemp. We work extra hard to get the freshest hemp into the bottle so it never tastes old or off. We want the flavor profile of beautiful, fresh processed hemp to shine through and never get covered up.

Finally, look for brands that harvest by hand and extract in small batches. Products made with large-scale production techniques use methods that degrade the final product. Products made in small batches are made with care and attention to detail, resulting in a higher quality product.

#3: Transparency (Certificates of Analysis – COAs)

Brands that offer CBD products should also make COAs for those CBD products publicly available.

In case you don’t already know, a COA is a certificate of analysis. These certificates are reports, usually from an accredited third-party lab, that detail the chemical breakdown of a substance.

Every batch of CBD product should be tested individually, and those test results generate a COA. Trustworthy brands then publish those batch (or lot) specific COAs on their websites.


As long as a COA is from a legitimate lab, customers can understand what’s in the product and trust the quality of the ingredients.

Regardless, a general guideline worth following is: if there isn’t a batch or lot-specific COA, don’t buy the product.

Want to see what an actual COA looks like? Check out our COAs for all our products.

What Are The Different Cbd Oil Strength Percentages?

CBD oil comes in many different doses and forms, making it easy to dial up and down potency (or strength). But it can be tough to tell which potency is “right” for you when there are so many options.

Most CBD brands offer 300 mg, 600 mg, 1000 mg, or 1500 mg potencies in 15 mL, 30 mL, 50 mL, or 60 mL bottles. But what do these numbers mean? What’s the difference between 300 mg in a 15 mL bottle and 600 mg in a 30 mL bottle? We’ll get to that in a second, but before we do …

It’s important to know that CBD tincture oils, when listed in mg, indicate how much CBD is contained in the entire bottle. Typically, the potency in the bottle is an easy multiple of the number of servings.  

Here’s how the math works: Let’s say you have a 30 mL bottle with 600 mg CBD.  A suggested serving is 1 mL, translating to 30 servings per bottle, each containing 20mgs of CBD (600/30).  If you have a 15mL bottle that has 600mg of CBD, each serving of oil now contains 40mgs of CBD. (600/15).  

The equation for determining potency is always the amount of CBD divided by the number of servings.

600 mg of CBD in a 15 mL bottle has a potency of 40 mg per mL.

600 mg of CBD in a 30 mL bottle has a potency of 20 mg per mL.

The 15 mL bottle is twice as potent as the 30 mL bottle because there’s more CBD squeezed into a smaller space.

Now say you’ve got a 15 mL bottle of 300 mg and a 30 mL bottle of 600 mg. Crunching the numbers tells us that …

300 mg of CBD in a 15 mL bottle has a potency of 20 mg per mL.

600 mg of CBD in a 30 mL bottle also has a potency of 20 mg per mL.

See how that works? CBD oil strength percentage depends on mg of CBD and the size of the bottle it’s stored in.

CBD oil strength

What’s The Highest Strength Cbd Oil On The Market?

Before we answer this, we have to say that just because an oil is strong doesn’t mean it’s good. So do your homework and check labels, research the brand, and review COAs before ingesting.

We’ve found instances of CBD oil that’s over 9000 mg per 30 mL bottle, which is an extremely high dosage.

In fact, it’s so much that we don’t recommend it. Instead, start low and slow. We suggest going with a 600 mg, 30 mL bottle and slowly working your way up to 1500 mg per 30 mL as needed.  If you find you need more mg of CBD to reach the desired effect, you can always take another serving or partial serving.  Similarly, if you start at the higher 1500 mg level, you can start with ½ serving and increase from there.

Are There Any Successful Consumer Reports On Cbd Oil?

There sure are, and we went straight to the source to find them. According to a January 2019 Consumer Reports survey of over 4,000 Americans, more than a quarter of respondents said they’ve tried CBD at least once. Even more, about one in seven of those same respondents said they use CBD every day.

CBD every day

And it’s not just twenty-somethings who are using it, either. CBD is popular among senior citizens, too — and it’s growing in popularity each year. That makes sense, considering that many survey respondents also say that CBD is effective. In some cases, CBD can even help eliminate certain over-the-counter and prescription drugs (like opioids).

The key is choosing a CBD brand you can trust. We recommend checking out Consumer Reports to find unbiased CBD reviews and exploring our collection of organic CBD products. Plus, we’ve got COAs for all our products, so you know exactly what’s in each bottle.

Why Acknowledge Is The Right Cbd Brand For You

If you’re searching for a CBD brand that you can trust, look no further than Acknowledge.

Our products are carefully sourced, then grown on our sustainable farm in Maryland’s Pleasant Valley. Each product is crafted in small batches and made with only the highest quality ingredients. While many other CBD brands offer less-than-pure products, we say no to additives, pesticides, and other harmful ingredients. 

Want to see for yourself? Check out our transparent COAs to see exactly what is in each of our products. 

Try our CBD line today to see, smell, taste, and feel the Acknowledge difference.

The content provided by Acknowledge CBD is for informational purposes only and is not intended as medical advice. Always consult your healthcare provider before starting any new treatment or if you have any questions regarding a medical condition. Do not disregard professional medical advice or delay seeking it based on information from this site. Reliance on any information provided by Acknowledge CBD is solely at your own risk.